Designed for stations that know they need something different—something that fits their market, brand, and audience better than any off-the-shelf solution. When none of OSRG’s core formats quite match the sound or positioning a station is aiming for, Custom Formats provide a fully tailored approach built from the ground up. Working closely with station owners and programmers, OSRG develops a unique musical identity, era balance, pacing, and presentation that reflects the station’s specific goals, competitive landscape, and listener expectations. The result is a format that sounds intentional, market-specific, and authentically local—giving stations a clear identity and a competitive edge without sacrificing professional structure or long-term stability.